Ada Ventures I
Pre-seed stage venture fund focused on creating positive impact in underserved communities.
The challenge
Purpose-led startups need funding and high-quality practical support to grow their businesses and deliver impact at scale.
Our approach
We invested with Ada because they have strong experience and networks for investing in and supporting ventures reaching underserved communities. We believe this puts them in a particularly strong position to source high quality investments and help create positive social impact.
The fund
Ada Ventures is a pre-seed inclusive venture capital firm that aims to invest in the best, not just the best-connected. They find and fund the Ada Lovelaces of today, backing European founders building businesses for a better human future. They invest £250K - £1M in technology companies across climate equity, economic empowerment and healthy ageing.
Ada invests in purpose-led founders building for markets that are large, untapped and growing. Their approach drives outperformance, which they call Inclusive Alpha®. By 2030, Ada’s impact goals are to catalyse the VC industry to make it more inclusive and invest £100 million in companies that improve the lives of 100 million people.
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Fund size
£35 million
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Better Society Capital commitment
£3 million
